Dia color
Demi permanent gloss color with 3x shinier hair, 6 weeks of gloss color and optimal grey coverage.
Demi permanent gloss color with 3x shinier hair, 6 weeks of gloss color and optimal grey coverage.
L'Oréal Professionnel Dia Richesse is a premium hair colour renowned for its rich and radiant results. This ammonia-free, semi-permanent hair colour is designed for professional use. The Dia Richesse colour offers an extensive palette of shades, allowing for versatile customisation. Its advanced formula not only provides vibrant colour but also enhances the natural shine and condition of the hair. Using the L'Oréal Richesse hair colour is ideal for covering greys, adding depth, or achieving subtle colour changes with precise and even distribution. Made with a gentle formula, the Dia Richesse colour also minimises damage and leaves the hair feeling healthy, which makes it a preferred choice among salon professionals.
A true-to-tone palette, highly concentrated in caring Ionène G. Its creamy non-dripping texture guarantees a mistake-proof application and perfect grey coverage, up to 100%.
Luxurious in-salon colour experience powered by Oil. No Ammonia.