
Rich color
With 60% oil inside the formula, #iNOA gives a high-impact color, up to +48% shinier results*, and optimal scalp comfort for healthier-looking hair.
The luxurious in-salon color experience. Powerd by oil. No ammonia.
Large color palette of 96 shades, and more than 4000 color possibilities thanks to iNOA [iD], the new hair color diagnosis by L’Oréal Professionnel.
An undeniable color performance, thanks to its ODS technology.
*Instrumental test vs before color.
*vs previous iNOA.
*No animal derived ingredients or by-products
Buy your iNOA products on our l’Oréal Partner Shop service with 24/7 ordering on any device.
Shop nowShare with us your iNOA looks to inspire other hairdressers and clients around the world.
How to take the perfect picture?
Try a clean background, good lighting and close-up on hair.
Don't hesitate to hold it slightly to valorize the result and to make the professional difference stand out! Use the hashtag #iNOA for a chance to get featured on @lorealpro.
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